Cookie Policy

What cookies are

Cookies are small text files that a website stores on your device; similar tools (such as browser localStorage or pixels) work in a comparable way. They keep the site working, remember your preferences and, if you allow it, measure visits and advertising campaigns.

Data controller

F B Engineering S.r.l. (FB Parts brand), VAT IT02454710787, email info@fbparts.it. For the processing of personal data and your rights, see the Privacy Policy.

Technical cookies

They are needed for the site to work and do not require consent. We only use one browser localStorage entry (fbp_consent) to remember your cookie choice, so the banner does not reappear on every page.

Analytics cookies (with consent)

Google Analytics 4, provided by Google Ireland Ltd, lets us understand in aggregate form which pages are visited, which channels visitors come from and how many quote requests we receive. GA4 does not log full IP addresses. These cookies are set only if you consent to the “Analytics” category.

Marketing cookies (with consent)

Google Ads (Google Ireland Ltd) and the Meta pixel (Meta Platforms Ireland Ltd, for Facebook and Instagram) measure the conversions of our campaigns — for example a quote request coming from an ad — and may be used to show you relevant ads on other websites and social networks. They are enabled only if you consent to the “Marketing” category.

Google and Meta may transfer data to the United States; such transfers rely on the EU-US Data Privacy Framework, to which both companies adhere. For details see the privacy policies of Google (policies.google.com/privacy) and Meta (facebook.com/privacy/policy).

Google Tag Manager and Consent Mode

The tools above are managed through Google Tag Manager, which does not set cookies by itself. We use Google Consent Mode v2: until you give consent, the storage signals (analytics_storage, ad_storage, ad_user_data, ad_personalization) stay denied and Google services neither read nor write cookies on your device; they may send technical signals without identifiers, which Google uses only in aggregate form.

Managing your consent

On your first visit a banner lets you accept all cookies, reject them (also by closing the banner with the X) or choose by category. Your choice is kept for 12 months, after which we ask again. You can change or withdraw it at any time with the button below or the “Cookie preferences” link at the bottom of every page; on withdrawal we delete the analytics and marketing cookies already set on our domain.

You can also block or delete cookies from your browser settings: the site will keep working normally.